Founding beta sign-ups are open · Help shape a calmer way to navigate food

Professional pricing.

Whether you work independently or as part of a growing team, Gutward is being designed to give practitioners and their clients one connected place to communicate, track progress and manage nutrition support.

Pricing is based on the number of practitioners on an account, not the number of connected clients.

Included with every professional plan

Solo, Practice and Clinic all include the same core professional tools and clinic/team functionality — the difference between tiers is seats and commercial availability, not features.

  • Consent-based client connections
  • Structured client records and connected history
  • Appointments
  • Weight check-ins
  • Private professional notes
  • Dietitian-created client plans
  • Consent-based messaging with unread tracking
  • Clinic creation, colleague invitations and care-team assignment

See all professional features and development statuses

Pilot

Solo

1 practitioner

£29/monthfounding

£39/month standard

  • Unlimited connected clients, subject to fair use
  • Gutward+ included for each actively connected client
Apply to join the professional beta
Planned

Practice

Up to 3 practitioners

Planned£59/monthfounding

Planned£79/month standard

  • Unlimited connected clients, subject to fair use
  • Gutward+ included for each actively connected client

Clinic and team functionality already works in a controlled beta (see below) — this badge is about paid, self-service pricing, which isn't available yet. Registering interest starts a conversation, not access.

Register team interest
Planned

Clinic

Up to 10 practitioners

Planned£119/monthfounding

Planned£149/month standard

  • Unlimited connected clients, subject to fair use
  • Gutward+ included for each actively connected client

Clinic and team functionality already works in a controlled beta (see below) — this badge is about paid, self-service pricing, which isn't available yet. Registering interest starts a conversation, not access.

Register team interest

Clinic and team functionality — colleague invitations, roles and permissions, and patient care-team assignment — is built and already working, available in beta with a small number of onboarded practices. What isn't available yet is paid, self-service access: Practice and Clinic subscriptions can't be purchased today, and there's no self-service way to become a Gutward professional at all — every professional account is still set up personally by the founder.

Founding subscription prices are intended for the first 50 paying professional accounts and remain protected while the account stays continuously subscribed. Cancelling and rejoining may mean paying the price available at that time. Taxes, optional add-ons and separately metered services are excluded.

Annual billing with one month free is planned when paid subscriptions launch.

About the founding pilot

Applying for Solo currently means joining the Design Partner pilot first:

  • Limited to the first 10 dietitian Design Partners
  • Free 90-day pilot
  • Begin with around 2–5 suitable clients
  • Personal onboarding
  • Direct founder support
  • No setup fee
  • No payment card required for the pilot
  • No long-term contract
  • No obligation to endorse Gutward
  • No requirement to move your whole practice onto Gutward
  • Roadmap influence and structured feedback opportunities

Please don't include any client-identifiable information in your message.

Sponsored Gutward+ through a professional

Planned

An active Gutward Professional subscriber will be able to sponsor Gutward+ access for their connected clients. Sponsored Plus lasts only while both the professional connection and the professional's own subscription stay active — a client is never charged twice for it, and it doesn't start an automatic charge when it ends. If the professional connection or subscription ends, sponsored Plus ends too, but the client keeps their Gutward account, history and data, and can continue on Free or choose personal Plus at the standard price. Sponsored Gutward+ isn't something a professional can set up themselves yet, and it depends on paid professional subscriptions, which aren't purchasable today.

See the full professional feature list for what's available in beta, in development and planned, or read about working with us as a healthcare organisation.