Founding beta sign-ups are open · Help shape a calmer way to navigate food
Gutward, your personal guide

Meet Gutward — your personal guide

Food, symptoms and reintroductions — finally connected.

Gutward helps you follow a structured food journey, record meaningful changes and build a clearer picture of what works for you — all in one calm, organised place.

Built from lived experience with Crohn's disease. Designed to support clearer conversations with dietitians and care teams — not replace them.

  • Built from lived experience
  • A tracker records what happened — Gutward guides the process
  • Designed to work alongside clinical care

Scan products. Plan your week. Shop with one clear list.

The everyday loop that makes Gutward useful — from checking a product before you buy it to a finished shopping list.

  1. Available now

    Scan before you buy

    Scan a product barcode and review its listed ingredients against the protocol you're following and your personal food statuses.

  2. Available now

    Plan your meals

    Schedule meals across the week and organise the food you'll need, using recipes you save or import.

  3. Available now

    Build the weekly shop

    Turn your weekly plan into one practical shopping list.

  4. Coming to the founding beta

    Cook with Gutward's AIP cookbook

    A collection of AIP recipes designed to fit your plan and protocol — not available yet.

These checks relate to the protocol and personal food statuses you've set in Gutward — they don't determine whether a product is safe for you, diagnose a reaction, or guarantee an ingredient list is accurate or current. Always check the manufacturer's packaging, which remains the authoritative source for ingredients and allergens.

Your health journey shouldn't live across notes, apps and memory.

Food, symptoms and reintroductions are easier to understand together than scattered across separate places.

Too much scattered information

Meals, symptoms and reintroductions end up spread across notes and apps.

A reaction rarely tells the whole story

Sleep, stress and other changes matter too, but rarely get recorded.

Tracking can become another burden

The system should reduce effort, not add more admin.

More than a symptom tracker

Available in beta

Scanning, planning and shopping are the everyday loop. The next layer is understanding what happened — recording it and building a clearer history over time.

  1. 1

    Follow

    Work through a structured protocol and see which stage you're on.

  2. 2

    Record

    Keep meals, symptoms and bowel patterns together.

  3. 3

    Test

    Follow guided reintroduction steps and record what happens.

  4. 4

    Review

    Build a personal picture of what's tolerated over time.

Explore how it works

A clearer way to test foods

Gutward guides you through each step, keeps the observations with the trial and records what you decide at the end — the aim isn't to declare that one food caused a reaction.

  1. 1Choose the food being tested.
  2. 2Follow the staged exposure and observation steps.
  3. 3Record relevant symptoms and bowel changes.
  4. 4Save the outcome to your personal food picture.

Build a food picture that belongs to you

A general food list can't reflect your full experience. Gutward helps you organise foods into what you tolerate, don't tolerate, are monitoring or haven't tried yet — without diagnosing an intolerance or determining causation.

  • Current protocol and stage.
  • Personal exclusions and allergies.
  • Foods tolerated, not tolerated, being monitored or not yet tried.
  • A record that can develop as circumstances change.

What's coming next

Planned
  • Recipe adaptation and ingredient substitutions
  • Additional structured protocols beyond AIP
  • The Gutward AIP Cookbook — included with Gutward when released
  • A registered-dietitian directory
  • Medication, sleep and wearable context alongside food trials
  • Self-service data export in the app
  • Clear reports and shareable summaries for appointments and professional support

Gutward can surface concurrent changes like these — it won't claim they caused a symptom.

Free to start. Gutward+ when you want more.

Everything you've seen above is available on a Free account today, and Free stays free indefinitely — not a trial. Gutward+ is the confirmed offer for when paid plans launch: advanced planning tools, extended history, trends and complete recipe access, at £4.99/month for founding members (protected while continuously subscribed), then £6.99/month standard.

Connecting to a professional is always consent-based. Active Gutward Professional subscribers will be able to sponsor their connected clients' Gutward+ access once subscriptions launch.

You can create a Free Gutward account today — Free is not a trial and doesn't expire. Gutward+ is live: £4.99/month for founding members, protected while you stay continuously subscribed, then £6.99/month standard. Checkout runs through Stripe from Settings, the price and billing interval are shown before you confirm, nobody is charged or enrolled without actively agreeing at checkout, and you can cancel at any time — including a full refund if you cancel within 14 days of first subscribing.

See full pricing

A calm guide for the next useful step

Gutward supports the process without judging the result — explaining the next step, prompting useful context and acknowledging when observations are saved.

  • “Ready for the next step in your food trial?”
  • “Recording changes helps build a clearer picture over time.”
  • “A difficult day is still useful information.”

Help clients follow their plan between appointments

With a client's consent, Gutward gives connected professionals a clearer, structured view of their food, symptoms and reintroductions between consultations — clinical decisions always stay with qualified professionals.

  • Structured, client-entered food-trial records, plus private practitioner notes and secure client messaging.
  • Consent-based client connections a client can revoke at any time — a professional never sees anything until you explicitly accept.
  • Appointment scheduling and weight check-ins for connected clients.
  • Dietitian-created plans a professional can assign directly to you.

Built from lived experience

Kyle Tibbles was diagnosed with Crohn's disease in 2019. In 2026, a serious recurrence led to hospital treatment, a six-week liquid diet and a difficult return to food.

Managing protocols, food lists, symptoms, meals and reintroductions across scattered notes and apps exposed the exact problem Gutward is built to solve.

Kyle's background building practical systems — from military vehicle fleets to property and project workflows — shaped how Gutward organises a complicated journey. Gutward is designed to complement qualified medical and dietetic support, not replace it.

Read the Gutward story →

Support for the journey — not a replacement for care

Gutward helps you organise information and follow structured steps. It doesn't diagnose conditions, determine causation, recommend treatment or replace a qualified healthcare professional.

  • Ingredient checks relate to your plan and exclusions — not universal safety assessments.
  • Manufacturer packaging remains the final authority for allergens.
  • Correlations are shown as context, not causation.

Frequently asked questions

Is Gutward Free really free?

Yes — Free is £0 indefinitely, not a trial with an end date. You can create a Free account today with no card required, and it stays free for as long as you use Gutward.

What's included in Free?

Account and profile setup, protocol tracking starting with AIP, your personal food statuses, meal/symptom/bowel logging, history, selected free recipes, and connecting to a professional — everything you need to keep and access your own records. See /pricing for the full list. During the current beta, every feature on the site is actually usable on a Free account, since Gutward+ entitlement gating isn't built yet — the Free/Plus split described here and on /pricing is the confirmed model for when Gutward+ launches.

What is Gutward+?

Gutward's paid tier — live now — adding advanced weekly meal planning, shopping-list generation, guided trials, extended history, trends and reports, complete recipe access, unlimited saved meals and recipes, and enhanced personalisation. You upgrade from Settings inside the app.

What's the founding Gutward+ price, and how long is it protected?

£4.99/month for founding members, protected for as long as you keep your subscription continuously active — it isn't a lifetime price, and letting it lapse means rejoining later at the standard rate (£6.99/month).

Will I be charged automatically?

Never without you choosing it. A Free account has no payment method attached and nothing that can charge you. Gutward+ is a paid subscription you start yourself, through Stripe checkout in Settings, with the price shown before you confirm — and once subscribed it renews monthly until you cancel, which you can do at any time (with a full refund if you cancel within 14 days of first subscribing).

What happens when professional-sponsored Plus ends?

Sponsored Plus lasts only while both the professional connection and the professional's own subscription stay active. When either ends, sponsored Plus ends too — you're never charged automatically, you keep your Gutward account, history and data, and you can continue on Free or choose personal Plus at the standard price. The entitlement machinery is built; sponsoring becomes available when paid professional subscriptions launch.

Do I lose my records if I disconnect from a professional?

No. Ending a professional connection removes their ongoing access to your records — it doesn't delete your account, your history, or anything you've recorded. Deleting your entire Gutward account is a separate, deliberate action you take yourself in Settings.

Can a professional see my information without my permission?

No. A professional sees nothing about you until you explicitly accept their invitation, and they can never browse or search for Gutward users. You can revoke their access at any time from the app, which immediately ends their ability to view your records.

What do professionals receive?

A clearer, structured, consent-based view of a connected client's food, symptoms, bowel patterns and food trials between appointments, plus appointments, weight check-ins, private practitioner notes and secure messaging. It doesn't replace their clinical judgement, their own clinical record, or emergency communication.

Are connected clients limited?

Professional plans include unlimited connected clients, subject to fair use — pricing is based on the number of professional users on the account, not the number of connected clients.

Are the Practice and Clinic professional tiers available?

Not yet. Practice and Clinic pricing is published on /pricing for transparency, but both depend on multi-professional team roles and permissions that aren't built yet, so they can't be purchased today. Solo (one professional user) and the Design Partner pilot are the two ways to start now.

Can Gutward be used for emergencies?

No. Gutward is not a monitoring system and must not be used for emergency or time-critical communication with a professional. If you're experiencing an urgent health concern, contact your IBD team, GP or emergency services directly.

Is Gutward medical advice?

No. Gutward helps organise information and follow structured tracking or food-reintroduction steps. It does not diagnose, recommend treatment or replace advice from a qualified healthcare professional.

Is Gutward only for people with Crohn's disease?

Gutward is being built from lived experience of Crohn's disease, but the same problem — food, symptoms and reintroductions scattered across notes, apps and memory — affects people following structured elimination and reintroduction protocols for other reasons too. AIP is Gutward's first complete protocol; suitability still depends on your own clinical circumstances.

Is the AIP Cookbook included?

The Gutward AIP Cookbook is planned and will be included with Gutward when released. Its final format is still being developed — there's no cookbook content in the product yet.

Will the scanner tell me whether a food is safe?

The barcode scanner evaluates a product's listed ingredient information against your selected protocol, current stage and recorded exclusions. It does not determine that a product is safe for you, and you must always check the manufacturer's current packaging for allergens and ingredient changes.

Can Gutward diagnose a food allergy or intolerance?

No. Logged observations can't diagnose an allergy, intolerance or sensitivity, and the food-trial tools must not be used to test a known or suspected allergy without appropriate professional direction.

Can I close my account or get a copy of my data?

Yes. You can delete your Gutward account yourself at any time in Settings — deletion is immediate and permanent. Self-service data export isn't built yet; email hello@gutward.com for a copy of what we hold about you or a portable export where applicable. See our Privacy notice for full detail.

Stop piecing the journey together from memory.

Join the Gutward beta, start building one clearer record and help shape the tools being developed around real life with restrictive diets and food reintroductions.

You can create a Free Gutward account today — Free is not a trial and doesn't expire. Gutward+ is live: £4.99/month for founding members, protected while you stay continuously subscribed, then £6.99/month standard. Checkout runs through Stripe from Settings, the price and billing interval are shown before you confirm, nobody is charged or enrolled without actively agreeing at checkout, and you can cancel at any time — including a full refund if you cancel within 14 days of first subscribing.

See full pricing →